Hi, I’m Margaret Greene and this is my husband, Jim. As the principals at Paisley Boston, we’re small business owners just like you.
Our small businesses are a major source of innovation, economic growth and national prosperity. According to Forbes Magazine, small businesses comprise 99.9% of US businesses and employ almost half of US workers.
But succeeding as a small business is hard work, with nearly half failing within the first five years. Data from CB Insights indicates that the majority of these closures – 42% – are the result of lack of market demand for the products and services on offer.
This statistic highlights the importance of obtaining proof of market before launching a product, service or business, and having a sound marketing strategy to drive awareness and demand.
Between fighting fires and juggling day-to-day operations it’s hard to justify the time and financial investments in marketing your business. But people need to know about you and your unique selling proposition before they can buy from you.
We’re here to help.
At Paisley Boston our goal is to provide you with the marketing tools you need to profitably grow your business. We offer a wide range of digital services – including brand strategy and design; website development; content marketing; and website maintenance and support – which are tailored to your needs and budget.
To introduce ourselves, I’ve spent over twenty years managing iconic brands at Smith & Nephew, a major global orthopedics company. I’m a Certified Google UX Design Professional and a Meta-Certified Social Media Marketing Professional.
Jim is former Principal Software Engineer who recently divested his video production company, Boston Wedding Films to join Paisley Boston.
We’ve spent the past fifteen months working with start-ups and small businesses to define their strategic and marketing challenges and implement solutions. It’s been a rewarding and fun journey.
Whether you a launching a new business, need a brand refresh, or looking for system support consider us as your partner. Contact us to discuss your needs. We look forward to meeting you!